Presentation – Page 2 – Scott J. Pearson’s Book Review

Pitch Like Hollywood: What You Can Learn From the High-Stakes Film Industry

By Scott J. Pearson | January 16, 2022January 16, 2022 by Scott J. Pearson

Pitching, a core business practice, involves marketing an idea to a potential collaborator. Because thousands or millions of dollars can depend on a ten-minute presentation – or less – mastering every element of this type of presentation significantly benefits those who sell their ideas for a living. Desberg and Davis use their experiences coaching people in the film industry in Hollywood, an especially demanding domain, to bring these pitches to life. First, the good. The…

Web Style Guide: Foundations of User Experience Design

By Scott J. Pearson | June 15, 2021June 15, 2021 by Scott J. Pearson

Not many books on topics related to the Internet are in their fourth edition. Around since the 1990s, Web Style Guide is an exception, and its contents illustrate why. It offers in-depth examinations of various elements of user experience. Much like traditional style guides like the Chicago Manual of Style, this work provides a comprehensive, one-stop treatment of what designers need to know to make use of websites. While being comprehensive, this book profoundly offers…

Presentation Software-Technology

Getting Started with Processing: A Hands-On Introduction to Making Interactive Graphics

By Scott J. Pearson | June 17, 2020June 17, 2020 by Scott J. Pearson

Processing is a computer language that is well-adapted to creating graphics. Its target audiences are hobbyists and professionals who are not full-time developers but who want to produce quality graphics. As the title implies, this book introduces the reader to the concepts it takes to get started. No extensive programming experience is required. The programming environment to produce Processing graphics is accessible via a free download. This book provides plenty of examples to excite the…

Leadership Management-Business Presentation

Manager’s Guide to Crisis Management

By Scott J. Pearson | March 20, 2020September 24, 2024 by Scott J. Pearson

In my opinion, this book is misnamed. Its proper main audience does not consist of managers but those in public relations; likewise, its main topic is not crisis management but communicating in a crisis. It admonishes the readers to plan for emergency situations, but it does very little to coach readers exactly how to do so. To be fair, it suggests that each company perform a “vulnerability analysis” to detect weaknesses that might be exploited…

Presentation

Beyond Bullet Points: Using PowerPoint to Tell a Persuasive Story that Gets Results.

By Scott J. Pearson | August 4, 2018 by Scott J. Pearson

Beyond Bullet Points: Using PowerPoint to Tell a Persuasive Story that Gets Results.by Cliff Atkinson(c) 2018. This book, sponsored by Microsoft, uses contemporary theories about communication to advocate that people stop using PowerPoint as a crutch and instead use it as a tool to tell a story. It accomplishes that task very effectively. Most people use PowerPoint to delineate a series of statements to be used in a presentation. I’ve sat through many lectures in…

Presentation

The Storyteller’s Secret: From TED Speakers to Business Leaders, Why Some Ideas Catch on and Others Don’t

By Scott J. Pearson | July 8, 2018 by Scott J. Pearson

by Carmine Gallo(c) 2016. Having spent five years in medical school, I tend to see the world through data – through facts and figures and not stories. My reading this book proves that I am still interested in the power of stories. Gallo uncorks the power of a narrative through a bunch of stories (some religious, some business-oriented, some humanitarian, all moving). Each chapter provides a report of one person’s life experiences. Skillfully, Gallo starts…

Presentation

TED Talks: The Official TED Guide to Public Speaking

By Scott J. Pearson | June 23, 2018 by Scott J. Pearson

The Official TED Guide to Public Speakingby Chris Anderson I grew up paying attention to my school teachers and to Southern Baptist preachers. There was a gap in what I heard. I heard lots of reason-based presentations at school. I learned in detail how the world worked (nature and humanity). I learned to think, to question, and to present myself as a reasonable human being. However, at church, I learned something different. I learned the…