Start With Why: How Great Leaders Inspire Everyone to Take Action
Most people engage the world passionately through labor of some kind, only to lose their sense of purpose with time. Work becomes repetitive, and new outlets become sparse. In this book, Sinek suggests that great leaders continually re-engage with why they are doing what they do. They articulate their vision and systematize their effects in organization. By scaling their purpose, the best leaders inspire others to amplify their purpose for positive (and measurable) outcomes. Now,…