Presentation

Just My Type: A Book About Fonts

Most of us became aware of fonts first through using the computer. Open up any word processing program, and you have dozens of options available for self-expression. Before personal computing, Microsoft Windows, and Apple computers, most of us had little clue about the world of fonts. We knew text presents itself differently in, say, movies, newspapers, and magazines. Recently, ubiquitous computing – and especially the Internet – have made different type faces a pervasive part…

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Presentation Software-Technology

Type on Screen: A Critical Guide for Designers, Writers, Developers, & Students

Since Gutenberg, fonts have spent a lot of effort at perfecting how words appears on print. However, in the last several decades, screens have taken over. Thus, there has been a subtle shift in paradigms. For example, humans read text on screens typically further away than print; thus, designs for screens need to have a larger font size. To explore these nuances, Lupton (an established expert in typography) and her students at the Maryland Institute…

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Presentation Software-Technology

On Web Typography

Typography, or the science of fonts, has always been an important vehicle to communicate ideas. Printing presses used typography to achieve mass communication. In the age of Internet instantaneity, nothing has changed much as good fonts continue to be central means to convey concepts with the masses. Unfortunately, many users still default to a few common fonts like Helvetica/Arial or Times New Roman. In this book, Santa Maria seeks to free designers – and also…

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