Science – Scott J. Pearson’s Book Review

Visual Explanations: Images & Quantities, Evidence & Narrative

By Scott J. Pearson | January 19, 2025January 19, 2025 by Scott J. Pearson

“A picture is worth a thousand words,” so the saying goes. Thus, an effective visualization, enriched by information, must count for so much more. But a misconstrued visualization, unfortunately, can lead to horrific outcomes from misinterpretations. How can we refine our visual thinking so that we can infer correct deductions while ignoring misplaced sketches? Visualization guru Edward Tufte teaches us how to reason about our world through informative displays in this helpful guide, replete with…

Envisioning Information by Edward Tufte

By Scott J. Pearson | January 12, 2025January 12, 2025 by Scott J. Pearson

All the way back to Galileo sharing about Jupiter’s moons, science has relied upon visualizations to communicate its findings. Some things are just better depicted visually instead of through words. In contemporary society, information graphics have played an increasingly larger role as computers quickly translate data into a more accessible format. Newspapers and Internet websites have made them commonplace. Even though this book was written in 1990, before ubiquitous computing, it identifies the philosophical and…

Presentation Visualization

Beautiful Evidence by Edward Tufte

By Scott J. Pearson | December 30, 2024December 30, 2024 by Scott J. Pearson

Edward Tufte’s books on data visualization are nothing short of legend among us information geeks. A political scientist by training, he demonstrates how well-conceived visualizations can effectively communicate insights and how shortcomings can create catastrophes. He continues his famous series on visual imagination with this book on the intersection of data and art. He shows how displays of evidence can move readers much like art and how poorly constructed displays can inhibit good judgment. Tufte’s…

Management-Business Science

Enhancing the Effectiveness of Team Science

By Scott J. Pearson | November 28, 2024November 28, 2024 by Scott J. Pearson

Most problems that contemporary society faces require experts from more than one discipline to explore them through research. Traditional fields of knowledge have become so subspecialized that teams, not individuals, are now the units to advance knowledge. Yet institutions and individuals are usually poorly equipped and organized to address these challenges. They often still exist in a dated mindset where different spheres of knowledge exist in hierarchies, not collaborative networks. The National Academies in the…

Indie Management-Business Science

NeuroSelling: Mastering the Customer Conversation Using the Surprising Science of Decision Making

By Scott J. Pearson | September 29, 2024September 29, 2024 by Scott J. Pearson

This book is directed to help sales professionals excel at their job, and it takes an unusual perspective to get there. It teaches modern neuroscience from knowledge emerging from scientific labs and applies it to the art of a customer relationship. …And it does a surprisingly effective job in my estimation. In my scientific education, I know that the brain has been a moving frontier for the first quarter of this century, and research is…

Biography-Memoir Leadership Science

Breaking Through: My Life in Science

By Scott J. Pearson | August 30, 2024September 24, 2024 by Scott J. Pearson

First, who is Katalin Karikó? She is the primary scientist who showed how mRNA can be synthesized to create a vaccine. Why is that important? This technology enabled the COVID19 vaccines, which recently carried the world out of a pandemic. So Karikó’s impact and legacy are tremendous. What’s more is that she has a meaningful, inspiring life story that overcame the odds both in her native Hungary and in the halls of academe in America’s…

Healthcare Mentoring Research-Education Science

The Science of Effective Mentorship in STEMM

By Scott J. Pearson | July 4, 2024July 4, 2024 by Scott J. Pearson

Recent research has made it clear that mentorship plays an incredibly strong role in launching careers in STEMM. However, much of education remains organized around traditional missional axes of teaching, research, and service. Mentorship plays a determining factor in all three aspects. It accelerates and perpetuates careers. The National Academies, filled with the most outstanding scholars in America, supplied this consensus statement about the research around this topic. Based on evidence, they summarize findings and…

Science Software-Technology

Quantum Computing for Everyone

By Scott J. Pearson | June 19, 2024June 19, 2024 by Scott J. Pearson

Despite being around for decades, the words “quantum mechanics” still make eyes roll even in a room of educated people. Few really understand the phenomena. Among those more scientifically minded, some – thankfully fewer in number – still argue that quantum mechanics will give way someday to a more classical approach. The controversial part of quantum mechanics, which foiled even Albert Einstein, states that to measure the spin or velocity of an electron, one must…

Healthcare Science

Why We Sleep: Unlocking the Power of Sleep & Dreams

By Scott J. Pearson | June 10, 2024June 10, 2024 by Scott J. Pearson

Along with the brain, sleep remains as one of the frontiers of biomedical science. Over a century ago, Sigmund Freud attempted to explore the nature of dreams, but his first attempts seem generally off mark to modern science. Current work has much more evidence to inform it, but few have the time to learn about it. Fortunately, Matthew Walker, a research scientist (notably not a physician), presents a summary of contemporary scientific insights about sleep.…